Get Known Coaching

Get Known – An introduction to branding your fitness business is targeted towards entrepreneurial and ambitious Fitness Professionals (gym instructors, personal trainers, studio owners, nutrition/health experts) who want to maximise their marketing and be heard above the noise. We aim to help you get your product and services delivered to the people you know will benefit from you – it’s time to get known. The online coaching course will be available on the new FitPro education platform from December 2018. For one-to-one coaching contact Fiona you can book online by clicking on the button below.



End-to-end content strategy and communications. Both print and digital content delivered to a high standard with a focus on fitness, health, wellbeing & endurance sports.

Content Marketing

Creating quality branded content, for a variety of platforms. A strategic approach that will help to deliver engagement, consumer value and importantly measurable success for brands.

Handwriting of Content Strategy concept on blackboard

Our Services

Editorial Package

Magazines from 48 to 148 plus pages of newstand quality.

Content for all mediums written by skilled journalists who can produce copy that is grammatically correct, flows, and on message.

Fiona Bugler ServicesThe-Runner-Cover-feb-16

Traditional PR

Press releases journalists want to read; event planning and delivery; placement in national newspapers, magazines and digital channels.


Social Media

Messages and interactive posts tailored for relevant channels and crafted to complement content – plus metrics and analysis to help you direct your content strategy and engage with your customer.

Social Media Sign

Online Content

Targeted and search engine optimised blog posts that engage users and are true to your brand and its audiences.

Succinct writing by experienced digital authors.


Women's Running


Introductions to key clients for ‘cross fertilising’ partnerships; creation of teams of relevant bloggers; access to members of the running and fitness community both on and off line.